Press Release: Little Dot Studios Launches 10 New Channel Brands
Little Dot Studios, an All3Media Company, announced today that they are expanding their digital media network by 50% with the launch of 10 new digital broadcast channels. Each new channel will operate across multiple social video platforms, with full length episodes available on YouTube and Facebook Watch, whilst bespoke short-form content is distributed via Instagram, TikTok and Snap. These new channels grow Little Dot’s existing portfolio from 20 to 30 premium long-form brands. The Little Dot Studios Network attracted over 400 million unique global viewers in 2020 and is aiming to reach a billion unique viewers with this significant growth.
These new channel launches include Odyssey with a focus on Ancient History, Business Stories which brings together documentaries on finance and commerce with much loved factual entertainment brands, and Real Love, a new digital home for fans of romance, weddings and relationships. Other channels launching include Amplified (music docs), Earth Stories (natural history) and Real Life (reality).
In addition, Little Dot Studios is also distributing linear channels, AVOD and SVOD to over ten OTT platforms globally including Roku, Samsung TV Plus, Amazon, and My5.
Little Dot Studios will be looking to acquire additional content for these new channels and have grown their team to ensure capacity to acquire over 5,000 hours this year.
Dan Jones, CEO at Little Dot Studios says: "2020 represented a transformational year for the Little Dot Network, generating over 1.3 billion total views at an average watch time of over 20 minutes. Viewing rose 50% YoY and included highlights such as the global premieres of the YouTube Original films Paper Children and Trapped: Cash Bail in America. Their Timeline world history channel set record daily viewing of over 1 million views per day and included weekly live broadcasts with historian Dan Snow, whose History Hit podcast and SVoD service was acquired by Little Dot Studios at the start of 2020."