Driven to Distraction , AVIVA & C4
Aviva and Channel 4
"It’s a real challenge to get across such an important message in a light-hearted way, but the Shorts hit just the right note and we’re thrilled with how they have turned out. We know from our research just how easy it is to pick up bad habits while driving, but making our roads safer is good thinking for everyone. As well as entertaining viewers, we hope that the Shorts will prompt people to think about their behaviours on the road."